Totems with QR codes installed at four locations: just a click away from all important information about Krka NP

Totems with QR codes installed at four locations: just a click away from all important information about Krka NP

“By introducing the new mobile applications, such as Krka Tour and Krka Kids, to replace paper flyers with the scanning and application of QR codes, Krka National Park has been reducing printed materials since 2012. In this way, it provides visitors with timely and easily accessible information, while also contributing to protecting the environment,” stated Nella Slavica, director of the Public Institute of Krka National Park.

At Krka National Park, totem with QR codes have been installed at four locations that lead visitors to the Park website, to provide fast and easily accessible information.

The totems with QR codes have been installed at the Lozovac entrance and the branch office in Skradin, at the Krka Eco Campus in Puljane and the Laškovica visitor centre. Another mobile totem has been created that will be used for fairs or as required.

The QR codes lead to the Krka National Park website in English. In addition to general information, it also provides detailed information about walking trails and cycling routes in the Park.

“By introducing the new mobile applications, such as Krka Tour and Krka Kids, to replace paper flyers with the scanning and application of QR codes, Krka National Park has been reducing printed materials since 2012. In this way, it provides visitors with timely and easily accessible information, while also contributing to protecting the environment,” stated Nella Slavica, director of the Public Institute of Krka National Park.

The totem design is simple. Visually, it resembles a waterfall, both in shape and in the colour gradient, so it aesthetically fits into the environment of the protected area. They are scanned using a mobile device. Some smart phones have cameras that can read QR codes, while others required downloading a special application for scanning QR codes.

By installing the totem with QR codes, the Public Institute of Krka National Park is contributing to protecting the environment in a simple way. The QR code is an excellent tool for the quick transfer of information, as just a few clicks lead to the desired content, as the name implies (QR stands for quick response). This is also an ecologically acceptable approach, as it minimises the need for printed materials, which reduces the single use of paper.

QR codes also make it possible to easily change information, always in line with changes in operations or new visitor content, without the need to reprint all materials.